Is your website a wallflower, a braggart, a bore, a weirdo or a conversationalist?
Every website has a personality. Whether you realise it or not. And that personality plays a big part in whether your website attracts and engages new customers or whether it turns them off and sends them to your competitors.
Listen to this podcast to find out how to avoid the personality flaws that send people packing, and understand the importance of a web personality that focuses on your customers, speaks their language and keeps their attention.